Insider Marketing Tips

Social sites can be a great way to broadcast your web video free. This allows you to get your video out there and viewers to learn about your company. With social sites, you are able to interact with other member — which means it’s a bigger chance of people seeing your video. You might even learn some new video techniques had not previously though of. In addition, social sites allow comments to be left and this will allow you to judge the response that viewers have to your videos. This response will allow you to know how effectively your video is working or what needs to be done differently.

YouTube

YouTube (www.youtube.com) is a great way to broadcast your web videos to potential customers/clients. YouTube is a free online community that allows users to upload web videos to their account and broadcast them. With its increasing popularity, YouTube will ensure that your video is being seen by thousands of potential customers/clients.

Not only can your video be seen by YouTube viewers but users are allowed to embed a video onto their own pages — which means that your video will be seen by those viewers as well.

YouTube also allows you to target viewers by placing your video into appropriate categories. After all a sales pitch is not effective if it does not target the right viewers. So make sure to pick the right category for your web video to maximize the sales/new clients you get from the video.

YouTube has a demographic profile that is equal male and female viewers. The age groups of the viewers cover a wide age range. For the U.S the viewers are nationwide. This makes it easy to promote any product or service on YouTube as you will be likely to get your video in front of an audience that the product/service will appeal too.

MySpace

MySpace (www.myspace.com) is another great way to broadcast your web videos to potential customers/clients. As with YouTube, you can upload virtually any style of videos. With MySpace, you can place the video into your video stash or place it directly on your profile page. Being on the profile page will get the video more views than just placed in your stash. On your profile page, you can tell viewers more about yourself and your product.

MySpace has many useful features that you can utilize to get your video seen and your business out in front of potential customers. MySpace features popular videos on the front page for everyone to see which can greatly benefit you if your video is popular. Featuring popular profiles is another way that MySpace can benefit you, so create a dynamic profile and embed your video onto your profile.

You can utilize MySpace TV to upload your videos to as well. This will help you to gain more exposure and get your company name, services and product seen. By offering the choice of categories to place your videos in MySpace allows you to target your viewers for optimized success.

Mini commercials are great web videos to upload to one of the social sites. Create your own unique commercial for a product you are selling and upload it to your choice of social sites. . Create as many commercials as you need to get your products seen.

Treat these social sites the same type of outlet as say airtime on a television network. Only these social sites have the rewards of being free and airing constantly anytime someone comes upon your web video commercial.

When selling products, commercials are not the only type of video that you can do. In fact, many times over there are commercials on television that show product demonstrations. Social sites are a great way to broadcast your own product demonstration.

While YouTube is more popular for those wanting to watch videos, MySpace is still a great choice. Alternatively, you can implement the use of both. Upload your videos to YouTube and get the viewers there seeing your video and embed your YouTube video into your MySpace profile. This gives you the viewers from both social sites.

MySpace has a demographic profile of most females. There are some male viewers as well but the female viewers outweigh the number of males. The age group for MySpace is mostly in the under 18 age range. This makes this a good sight if you are selling a product or offering a service to mid to late teen females. For the U.S the viewers are nationwide.

MetaCafe

Another video social site is Metacafe. The viewers of Metacafe are mostly older males that are educated. This site is good for promotion of products or services that an older educated male would need.

DailyMotion

DailyMotion is a social video site that is considered Europe’s YouTube. Like Metacafe, the majority of DailyMotion visitors are older educated males. Location demographics are that of Europe and ethnics demographic is white. This is good site to market your video on if your product or service is something that would appeal to an older European male.

Blogs have become a popular way for people to promote their businesses. More and more blogs are being created everyday. Pictures and narrative texts help to display a product for sale or a service that is being offered. The thing is though that with so many blogs being created on the internet now, it is hard to make your blog stand out from the rest and drive customers to purchase your product or contract you for your services. If part of your job is to recruit new workers then your blog really must stand out from the crowd.

One of the best ways to get your blog to stand out is to use web videos on your blog. By placing web videos on your blog, you can grab your viewers’ attention because you are offering them something fresh and unique. Videos are a proven way to get more information across to a person than pictures and text. While pictures are viewed better than text, they do not offer a lot of information. Therefore, you need text to accompany the picture.

The thing is though is that it can take a lot of text to share the same information that a short video can. No one wants to read that much text and will probably move on before they have read all that you have written.

Videos allow you to quickly share this information before you viewer moves on. This is what you are wanting when it comes to sharing information on the internet: share the information before the viewer moves on. Sadly though most viewers move on before every fully know what it is being offered to them.

While videos can enhance your blog and help it stand out, you do not want to clutter it up with just videos. You still want to place short and informative text posting as well. Implement the videos with short text posts and you will be offering your viewers something fresh and unique. This in return will help to increase your sales of your products.

You can use many great free blog sites out there. You need to make sure before signing up that the site allows videos to be placed in the blog. Sometimes this requires you to know some html coding to do. (see page 33 for more info on this)

Don’t forget you will need to promote your blog. The best thing with placing videos into your blog is that you can promote your blog in places that you might not be able to promote your actual website at. This will give you a completely new line of potential customers to get your product or service in front of.

To make sure your blog is successful in promoting your website:

1. Use videos that are short and drive your message home.
2. Make sure your videos are fresh and unique.
3. Do not clutter your blog up with a lot of videos. Add in some text posts and still pictures.
4. Personalize the blog to fit the mood of your company’s website.
5. Keep your blog and videos on a personal level so that you draw your viewers in.